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The Royal African Society
Founded over 100 years ago, the Royal African Society (RAS) has become Britain’s foremost Africa organisation. Through their work the RAS hope to use their in-depth knowledge to promote Africa in a variety of sectors including academia, business and culture. The Royal African Society selected Moore-Wilson build a new website for both the central RAS website and a promotional micro-site. The RAS wanted the community of members and supporters that make up the Royal African Society to be the main focus of the new website. They also wanted to bring the RAS’s diverse calendar of events to the forefront.
In order to bring focus to the RAS members we made sure to incorporate ways for them to get involved and interact with the organisation. The website has, for example, an in-built donation system that allows users to make contributions to the society quickly and easily. The new RAS website also has a shopping cart and payment system for buying membership and event tickets securely.
To give the Society’s calendar of events more prominence within the site, we added an easily searchable programme of events and created a booking system for reserving event tickets. Having a ticket booking system on-site allows supporters of the RAS to buy tickets and reserve places without having to visit a different site. The new website also has functionality that allows members of the RAS to request attendance to events organised by the society that are fully booked or that have sold out.
We also created a promotional micro-site for the RAS that could be used for the advertisement and listing of other related events. We made sure that the events listed could be filtered and organised by type, date and name to improve usability.
- New website build and design
- Open source Drupal CMS
- SEO friendly set-up
- In-built donation system
- Shopping cart & payment system
- Searchable programme of events
- Ticket reservation booking system
- Promotional microsite
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