The British Society for Immunology wanted to produce a campaign website to champion the critical role of vaccination and vaccine research in advancing global health. The goal being to strengthen public understanding of vaccines, supporting everyone to make informed decisions about vaccination.
We worked closely with the BSI to co-design a clear and simple website and campaign that would work across a wide range of age-groups.
The website included: animations, events, activity packs, video and infographics.
We created marketing collateral to promote the site. Trello was used as the platform for the social media toolkit, with ‘show your support’ buttons for Twitter and Facebook etc. Messaging for social media and Explainers were all incorporated into the strategy.
- New website design and build
- Interactive infographics
- Isotope filtered results
- Marketing collateral
- Social media strategy and toolkit